Cover of: The maturing marketplace | George P. Moschis

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Table of Contents

[ch.] 1.
Overview -- -- [ch.] 2.
Food and beverages, food stores, and restaurants -- -- [ch.] 3.
Apparel and footwear -- -- [ch.] 4.
Pharmaceutical products -- -- [ch.] 5.
Housing -- -- [ch.] 6.
Technology products and telecommunication services -- -- [ch.] 7.
Health care -- -- [ch.] 8.
Travel and leisure -- -- [ch.] 9.
Financial services -- -- [ch.] 10.
Insurance -- -- [ch.] 11.
Summary and implications for marketing strategy.

Edition Notes

Includes bibliographical references and index.

Classifications

Library of Congress
HF5415.33.U6 M36 2000

The Physical Object

Pagination
xii, 303 p. ;
Number of pages
303

ID Numbers

Open Library
OL15493821M
Internet Archive
maturingmarketpl00mosc
ISBN 10
1567203442
LC Control Number
99036602
OCLC/WorldCat
41612440
Library Thing
5633620
Goodreads
1413979
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History

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October 4, 2011 Edited by ImportBot import new book
August 12, 2011 Edited by ImportBot add ia_box_id to scanned books
August 5, 2011 Edited by ImportBot import new book
April 7, 2011 Edited by ImportBot Found a matching record from Internet Archive .
September 20, 2008 Created by ImportBot Initial record created, from Western Washington University MARC record.